Benefits of Exhibiting/Sponsoring
This will be a fantastic opportunity to promote your business, build brand awareness, sell direct to thousands of buyers over two days and generate positive PR, being seen at a very worthwhile event,
How will we achieve our visitor numbers?
An unrivalled visitor campaign already in place for this type of event, which already has a potential reach of 4.6 million, via advertising and promotions through one national newspaper, 3 dedicated TV channels and numerous magazines, fitness clubs, leisure centres, spas, associations, societies and commercial websites.
Why will people come?
- Over 100 participants selling a wide range of products and services, all under the Good Health Show banner
- Dozens of special features and FREE presentations and workshops, including:
- Fitness Factory
- 2 x Presentation Theatres
- Free Workshops
- Healthy Eating Zone with Cooking Demos
- Allergy and Intolerance Zone
- Yoga Village
- Beauty & Skincare Pavilion
- Senior Health
- Mother, Baby & Kids Health
- Back Pain Area
- Guest Appearances
Show Profile
Apart from a varied range of exhibitors, this event includes advice on health for
everybody from kids to seniors, the overweight and the fit alike.
It takes a holistic approach and is all inclusive. Some of the features, and
this is by no means exhaustive, would include:
- Natural Health
- Healthy Eating & Celebrity Chef/s feature
- Exercise & Fitness
- Stopping Smoking
- Senior Health & Fitness
- Health for Kids
- Beauty & skincare
- Allergy & intolerance management
- Mother & Baby Zone
- Chill-out Zone
- Yoga
- Beauty and skincare
- Allergy & intolerance management
- Free seminars and workshops
- Guest presenters and demonstrators
- There will be free seminars and workshops include free check-ups and tests (on-site
BMI, blood pressure etc).
We expect in excess of 15,000 A,B & C1 visitors, eager to improve their health,
increase their fitness levels, learn about themselves and general wellbeing.
The Good Health Show's focus is to be the UK's leading consumer health show. The
Good Health Show is being presented at The NEC, Birmingham.
The venue has good links and infrastructure, along with a regular train service
from London.
There will be retail shopping and sales from exhibition stands too, with the average
spend per visitor estimated to be in excess of �60 per head.
Visitor promotion
Website
- The Good Health Show web site
- Banners and links on media partner sites, exhibitor and sponsor sites.
Mail campaign
- Distribution of 150,000 DL fliers direct to selected homes complimentary tickets
to databases of key targets.databases of key targets.
- 5,000 A3 posters to selected outlets in target areas, including health clubs and
leisure centres
- Additional leaflets (quantities to be agreed) distributed through media partners.
Advertising
- We will have a variety of advertisement and editorial campaigns with targeted publications
- A large number of magazine titles that will be targeted for partnership, advertising
and PR.
- We will target coverage in 20-30 relevant magazine titles, 50 � 60 regional
newspapers and 1 national paper.
- We are aiming for our competitions to be taken up by appx. 50 local papers, with
free tickets to be won and editorial coverage to support.
Radio advertising
- A primetime 2 week campaign on a relevant FM - which covers the more affluent areas
Regionalised newspaper advertising
- Partnership with largest regional weeklies
- Advertising Promotions in selected weeklies in areas if high income
Specialist groups & media
We will include specialist groups, societies and publications, such as complementary
treatments, ethnic groups, outdoor leisure and charities.
Other
Work closely with PCTs / General Practices and pharmacies